The trailer of Ananya Panday and Vihaan Samat starrer cyber-thriller CTRL was unveiled by the makers on Wednesday. The film has been directed by Vikramaditya Motwane.
The trailer begins with Ananya’s Nella signing up on an app called ‘CTRL’ and choosing an AI assistant to take control “of her life and happiness”. In mobile video screens we see Nella and her partner Joe (Vihaan) enjoying light moments of life. However, later she finds out that he has been cheating on her. In true Eternal Sunshine of the Spotless Mind manner, she asks the creepy AI assistant to “delete” her ex from her life. We then see Joe crumbling in pixels from the photos of her and Nella. But things get strange when he also goes missing in reality.
Talking about the film, director Vikramaditya said, “CTRL has been a totally unique journey for me and the team. It's told in what we call the screen life format, which is telling a story in an almost voyeuristic way using the tech that we use literally every single day.”
Describing her character, Ananya added, “Nella is like any of us. She's caught up in a world dominated by technology and social media. CTRL explores how we navigate the fine line between our online presence and who we are in real life.”
Produced by Nikhil Dwivedi, CTRL is scheduled to release on Netflix on October 4.