The first single from the upcoming Nani starrer, The Paradise, has amassed more than 100 million views. Titled 'Aaya Sher,' it has become the biggest film song of 2026, according to the film's makers. The song gained much buzz for its grand scale and Nani pulling off a challenging dance step. The film brings Nani back together with director Srikanth Odela after their collaboration on the 2023 blockbuster Dasara.

The makers of the film announced the news and wrote, "From just a song… to a worldwide phenomenon. 'Aaya Sher' storms past 101 million+ views and is now running through everyone’s veins."

Part of the song's popularity boils down to fans recreating the trending hookstep by Nani in it. Everyone from social media influencers to film actors tried to do the step, achieving mixed results in the process.

The track is sung by Addula Jangireddy and Arjun Chandy from a composition by Anirudh and based on the lyrics by Kasarla Shyam. The film's producer, Sudhakar Cherukuri's SLV Cinemas, built a massive set for the song featuring 100 tankers spread across 2.5 acres. As per the film's makers, the set positions the protagonist as the emperor of the slums. They put the authenticity and scale of the song down to the set that is meticulously designed and created by its art department, combining grandeur with natural realism. The makers said that it is the set that helps make the song visually immersive.

After multiple postponements, The Paradise is slated for an August 21 release in theatres in Telugu, Telugu, Tamil, English, Spanish, Bengali, Malayalam, and Kannada. In a move underscoring the film’s international ambitions, its makers have approached actor Ryan Reynolds of Deadpool fame to present it across global markets.