The third single of Vishwak Sen starrer Laila will be released on January 31. The makers made the announcement on Wednesday. Leon James, who has previously given music for Telugu films like Next Enti? (2018) and Das Ka Dhamki (2022), is the music director for Laila.

The upcoming single, titled ‘Oho Rathamma,’ has been billed as a ‘massiest folk feast in the announcement post by the makers. Penchal Das is both the singer and lyricist for the number. The makers also released a brief BTS video of the song’s recording, with director Ram Narayan supervising the recording.

The first two song videos of the film — ‘Sonu Model’ and ‘Icchukundam Baby’ — have collectively acquired nearly 9 million hits on Youtube so far. 

Laila stars Akanksha Sharma opposite Vishwak in the lead cast. In the technical crew, Richard Prasad and Brahma Kadali helm cinematography and production design, respectively. Produced by Sahu Garapati under Shine Screens banner, Laila will hit theatres on February 14, clashing against multiple films at the box office like Kiran Abbavaram starrer Dilruba and BrahmaAnandam.