The makers of Chiranjeevi's upcoming film Bholaa Shankar, ahead of the film's release, have unveiled a 126-feet long cut out of the superstar in Suryapet, Telangana. The town falls smack in between Hyderabad and Vijayawada and is the go-to pitstop for folks traveling between these two cities. The cut-out is said to be the largest in Tollywood to date. 

Bholaa Shankar also stars Tamannaah, Keerthy Suresh, and Sushanth Anumolu in important roles. The film, a Telugu remake of the Ajith-starrer Vedalam (2015), is directed by Meher Ramesh. Set in Kolkata, Bholaa Shankar is set to be a masala entertainer. Chiranjeevi will be playing the role of a Telangana man in the film. Keerthy plays Chiranjeevi's sister, while Tamannaah plays his love interest. Sushanth, who was last seen in Ravi Teja's Ravanasura, will be playing Keerthy's love interest. 

Bholaa Shankar is produced by Anil Sunkara under the banner AK Entertainments. The production house has previously produced Agent and Samajavaragamana this year. The former was a dud while the latter proved to be successful at the box office. Bholaa Shankar is Chiranjeevi's second film of the year, after Waltair Veerayya, where he starred alongside Shruti Haasan and Ravi Teja. 

Mahati Swara Sagar is the music director of Bholaa Shankar, with cinematography by Dudley, editing by Marthand K Venkatesh, and production design by AS Prakash.