The release date of Mahesh Babu's new film, SSMB 28, to be directed by Trivikram Srinivas, was announced by the makers through a video on Thursday.

The film will land in theatres on April 28, 2023. Interestingly, Mahesh Babu's career-defining hit Pokiri was also released on the same date in 2006.

Produced by S Radha Krishna, China Babu and Naga Vamsi, SSMB 28 features Pooja Hegde as the female lead.

Grapevine is that Prithviraj Sukumaran has been approached for a crucial role in the film, which has music by S Thaman.

The film will be launched later this month and the principal photography will commence either in September or October.

Billed to be an action entertainer, SSMB 28 has Navin Nooli as the editor and PS Vinod as the cinematographer.