Kerala State Award-winning actor Anna Ben will mark her Tamil debut with Kottukkaali directed by PS Vinothraj. The film also starring Soori is produced by Sivakarthikeyan's SK Productions. 

Sharing the project announcement, Anna, on her Instagram post wrote, "This film was the most fulfilling creative experience I have had till date. And the people I have met along the way will be forever in my heart. Eternally grateful to SK Productions, Sivakarthikeyan and PS Vinothraj. To @soorimuthuchamy and the other actors, I couldn’t have asked for a better start in the Tamil industry, you made my journey so beautiful. Sakthi what a delight working with you!! Sending lots of love to our entire crew, this wouldn’t be what it is without you. Can’t wait for the world to see this one."

The first look poster featured the film's title and a bunch of roosters. The film is co-produced by Kalai Arasu under The Little Wave banner. Kottukkaali's technical team includes cinematographer B Sakthivel, editor Ganesh Siva and sound designers Suren G and S Alagia Koothan.