It has been more than 32 years since the establishment of legendary ad filmmaker Pritish Nandy's namesake brand. Pritish Nandy Communications is marking the special occasion with a film tracing its evolution over the years. The brand film will explore its journey from how it started in 1993 and its present reputation as being one of the earliest publicly listed creative content companies in India.

In a press statement, the brand revealed, "What began as a ‘tiny creative hot shop’ in South Mumbai, grew alongside every major shift in the media ecosystem, and the film reflects this progression through a tightly curated montage of PNC’s most recognisable titles, including The Pritish Nandy Show, Raj Kahani, Face Off, Chameli, Hazaaron Khwaishein Aisi, Kaante, Shabd, Ugly Aur Pagli, Modern Love Mumbai, Four More Shots Please! and The Royals, among others."

Talking about the upcoming project, the late ad filmmaker's daughter and his company's President and Creative Director, Rangita stated, "This brand film reflects how we have grown alongside the industry itself over these three decades. When we began, in the 1990s, television was the primary medium. Over time, every new format demanded a shift in thinking. We embraced those shifts early and built across platforms without losing our creative identity. And today, we speak to audiences across the world."

She further added, "More than a milestone, this film is a moment of reflection — on the risks taken, the stories backed, and the cultural conversations we helped shape along the way. We remain curious, ambitious, and committed to building for the future – for new formats, new audiences, and new ways of telling stories that travel across borders and generations."

Speaking about the film, Tamagna Ghosh, Trailer Park Group's Managing Director for the Asia-Pacific region, stated, "Pritish Nandy Communications hasn't just witnessed every era of Indian entertainment — it's helped define them. Our job was to make sure the film felt as forward looking as the company itself."

White Turtle Studios is also part of the project. Talking about the film, the studio's co-founder and executive director, Ankit Bhatia, said, "Thirty-two years of iconic titles is a creative challenge as much as it is a privilege. We wanted the film to feel alive, not archival."