Global streaming service MUBI has resumed its service MUBI GO, as part of which subscribers will get a free ticket for acclaimed films in a PVR theatre every week.
This week’s hand-picked film for India is Dan Kwan and Daniel Scheinert’s Everything Everywhere All at Once. The cast includes Michelle Yeoh (Crazy Rich Asians, Tomorrow Never Dies), Stephanie Hsu (The Marvelous Mrs. Maisel, Set It Up), Ke Huy Quan (Indiana Jones and The Temple of Doom) and Jamie Lee Curtis (Knives Out, True Lies), among others. It’s a film about an aging Chinese immigrant swept up in an insane adventure, where she alone can save the world by exploring other universes connecting with the lives she could have led.
Svetlana Naudiyal, Programming Director, Asia commented: “As the biggest fans of the theatrical experience, we are thrilled to bring back MUBI GO in India, in association with PVR Cinemas. We truly believe in celebrating cinema in all forms and therefore it gives us great joy that we are able to do our bit for the film distribution ecosystem through MUBI GO. We are excited that our members can once again watch amazing films not only online but also in real cinemas across the country.”
Commenting on the renewal of the partnership after PVR Cinemas reopened after the pandemic, Mr Sanjeev Kumar Bijli, Joint Managing Director, PVR Limited, said, “Film exhibition business was one of the earliest and the hardest to be hit by the global pandemic and everyone thought that the golden days of cinema was over. The renewal of the PVR and MUBI GO association after cinemas are back in action