Allu Arjun starrer Ala Vaikunthapurramuloo’s Hindi version will not make it to the screens announced Manish Shah, promoter of Goldmines Telefilms. They were handling the theatrical release of the Hindi dubbed version. The decision was made in order to make way for Kartik Aaryan’s film Shehzaada, which is a remake of the Allu Arjun starrer. 

In a statement issued on Friday, the makers announced: "Manish Shah, promoter of Goldmines [Telefilms], along with the makers of Shehzada have jointly decided to withdraw the theatrical release of Ala Vaikunthapurramuloo Hindi version. Shehzada makers are thankful to Manish Shah for agreeing to the same." Goldmines Telefilms, incidentally, had picked up the Hindi rights of the Allu Arjun blockbuster, Pushpa: The Rise.

Ala Vaikunthapurramuloo, stars Pooja Hegde and Tabu in lead roles, and is directed by Trivikram Srinivas. It follows the life of Allu Arjun's character, Bantu who is hated and neglected by his father. He later learns that he was swapped as an infant and his biological father is an affluent businessman. The Telugu original, released in 2020, emerged as one the highest-grossing Indian films of that year.