The makers of Saindhav have announced that they will be releasing the film's first single, namely, Wrong Usage, on November 21. The announcement came with a poster of the film's lead actor Venkatesh and a bunch of background dancers shaking a leg outside a local bar.

Sekhar Master is the song's choreographer. Saindhav is written and directed by Dr Sailesh Kolanu. The film also stars Shraddha Srinath, Ruhani Sharma, Andrea Jeremiah, Arya, Jayaram and Nawazuddin Siddiqui. The latter is playing the film's antagonist.

Saindhav is set in Chandraprastha, a fictitious coastal town in South India. The film is produced by Venkat Boyanapalli under the banner Niharika Entertainments. Santhosh Narayanan, who has recently composed the music for Karthik Subbaraj's Jigarthanda DoubleX, is the film's music director. S Manikandan is the cinematographer of Saindhav, with editing and production design performed by Garry BH and Avinash Kolla respectively. The film, originally scheduled to release on December 22, is now hitting theatres on January 13.