The full video of 'Vennello Aadapilla', a single from Bedurulanka 2012 was unveiled by the makers almost a week after the film's release. The song, a soft romantic tune picturised on the film's leads, was composed by Mani Sharma, with lyrics by Kittu Vissapragada and vocals by JV Sudhanshu and Harika Narayan.

Bedurulanka 2012 stars Kartikeya Gummakonda and Neha Shetty in the lead roles, with Ajay Ghosh, Satya, Rajkumar Kasireddy, Srikanth Ayyengar, Jabardasth Ramprasad, LB Sriram, Goparaju Ramana, Surabhi Prabhavathi, Kittayya, Anithanath and Divya Narni forming a part of the film's supporting cast. 

The film revolves around the titular village and what happens to them in the light of the 2012 Doomsday Conspiracy rumours and the resultant fearmongering at the hands of the local religious leaders. Bedurulanka 2012, written and directed by newcomer Clax, opened to mixed to positive reviews and had a favourable run at the box office, reaching break-even status within a week's run in the theatres. 

Bedurulanka 2012 is produced by Ravindra Benerjee Muppaneni under the banner Loukya Entertainments. Sunny Kurapati and Sai Prakash Ummasidugu are the cinematographers of the film, with editing by Viplav Nyshadam and production design by Sudheer Macharla.