Earlier we report that actor-racing driver Ajith Kumar had expressed interest in adding a logo to his team's uniform, to promote Indian Cinema. Now, the team from Ajith Kumar Racing has revealed the new logo which is added to the sleeve of the uniform, and the tail fin of the car.

The video was released as the team was preparing for the Asian Le Mans series, which is set to begin in December with the first two rounds in Sepang, Selangor, Malaysia. The race will then move on to Dubai in January 2026, and Abu Dhabi in February 2026.

Ajith Kumar will also team up with Indian race driver Narain Karthikeyan, who makes his return to endurance racing. A film based on the life of Narain was announced recently. Titled NK 370 Mahesh Narayanan is set to direct the film with Shalini Usha Devi writing the script.

Recently Narain also said that Ajith would be perfect to lead the cast of an Indian remake of F1 (2025). The film followed the story of retired Forumla One driver Sonny Hayes (Brad Pitt), who returns to help his old teammate to preserve ownership of his team.