Raju Jeyamohan, known for his TV shows, is making his lead debut with Raghav Mirdath's film Bun Butter Jam, which is set to release on July 18.

During a recent pre-release event for the film, Raju expressed that promoting a movie has become increasingly difficult due to various procedures, including obtaining No Objection Certificates (NOCs). He mentioned that what is meant to be an enjoyable experience is causing stress for everyone involved in the film. Raju said, "I can't blame the audience. How many films could they watch? Every Friday is awash with new films. It has become challenging to find a promotional spot for Bun Butter Jam, to announce that it is releasing on July 18. It has become challenging to find a promotional spot for Bun Butter Jam, announcing its release on July 18.. But thanks to the one phone call by Vijay Anna. His one call turned the whole of Tamil Nadu's attention towards Bun Butter Jam. We didn't require any further promotion. Vijay would have said in an audio launch function that he doesn't know what he will do without his fans, as a fan I am saying, 'What would I have done without you.'"

He was referring to Vijay's phone call to share that he liked the film's funny glimpse.

Aadya Prasad and Bhavya Trikha play the female leads in Bun Butter Jam, which has the tagline ‘A game between Boomers and Gen-Z begins.’ The makers earlier said Bun Butter Jam is a story about Gen Z youth who learn to stay calm and face the present with a smile instead of swinging between the burdens of past pain and fears about the future.

The film also stars Saranya Ponvannan, Charlie, Michael Thangadurai, and VJ Pappu in supporting roles. Besides directing, Raghav also serves as the film's writer.

Produced by Suresh Subramanian, the technical crew of Bun Butter Jam comprises music composer Nivas K Prasanna, cinematographer Babu Kumar IE, and editor John Abraham.