On Monday, Zee announced that it has secured the broadcasting rights to multiple FIFA tournaments. This includes the upcoming Men's World Cup which is set to commence on June 11.

Under the agreement between Zee and the global footbal governing body, FIFA (Federation Internationale de Football Association), the following tournaments will be broadcast through Zee's subsidiaries: FIFA Men’s U-17 World Cup (2026-2034), FIFA Women’s U-17 World Cup (2026-2034), FIFA U-20 Men’s World Cup (2027, 2029, 2031 and 2033), FIFA U-20 Women’s World Cup (2026, 2028, 2030, 2032 and 2034), FIFA Futsal Men’s World Cup (2028 and 2032), FIFA Futsal Women’s World Cup (2029 and 2033), FIFA Women’s World Cup (2027) and FIFA Intercontinental Cup (2026-2030), in addition to the FIFA World Cup 2026 and FIFA World Cup 2030.

Apart from broadcasting on the streaming platform Zee 5, the company has also announced that it will create separate channels, Unite8 Sports 1, Unite8 Sports 1 HD, Unite8 Sports 2, and Unite8 Sports 2 HD.

The upcoming FIFA Men's World Cup commences on June 11 and concludes on July 19

Punit Goenka, CEO, Zee Entertainment Enterprises Ltd said, “We are excited to bring one of the world’s biggest sporting spectacles to Indian audiences. Football cuts across regions and demographics, and the investments in garnering the media rights and launching dedicated sports channels, reflect our clear belief in its long-term potential. Our approach has been to invest in properties where we see current relevance and future growth potential. Our partnership with FIFA will enable us to unlock the true value of the sport in line with our sharp focus on growth and profitability, while amplifying the excitement of the game for every fan.”

Speaking about the partnership in India, Romy Gai, FIFA Chief Business Officer stated, “The FIFA World Cup is the greatest show on earth, and we are glad to partner with ‘Z’ for the first time, to bring this global spectacle to India. The Indian market is of strategic importance for FIFA as it displays immense potential driven by a young and passionate audience. We believe the extensive broadcast and digital distribution ecosystem of ‘Z’ coupled with their deep understanding of local viewers and multi-platform capabilities will play a pivotal role in expanding the reach of football with fans across every part of India.”