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Shah Rukh Khan on 20 years of Red Chillies VFX: 'It makes me proud'

The company, established in 2006, is the VFX wing of the superstar's Red Chillies Entertainment

Cinema Express Desk

It has been 20 years since the establishment of Red Chillies VFX, the visual effects division of Shah Rukh Khan's entertainment company Red Chillies Entertainment. On the special occasion, the superstar took to social media and shared a note of gratitude and pride.

"We had a dream twenty years ago… a young, fiery team of Keitan and Harry Hingorani got together to create magic for Indian cinema… and now twenty years later they still work tirelessly to make things bigger, better and help creators give wings to their dreams. A big thank you to Red Chillies VFX and the entire team behind it all. It makes me so proud. Love u all and here’s to making more dreams come true," he wrote.

In his response to the superstar's post, Harry wrote, "Thank you, sir. We still remember your words when we began. Let us focus on doing good work, when the praise comes from outside, it tells us we are truly growing. That principle has guided us over the past 20 years. We are deeply grateful to be part of this journey."

On the other hand, Keitan wrote, "Thank you Sir !!! Wouldn’t have been possible without your vision."

Red Chillies VFX worked on more than 100 films, including Shah Rukh Khan starrers such as Ra One, Fan, Zero, and Jawan. Its work on Ra One led to a National Award for Best Special Effects.

The VFX division also thanked Shah Rukh for the contributions he has made towards the growth of the company. Sharing a video marking the special occasion, the brand wrote, "In 2006, we started with a dream; To prove that Indian cinema deserved world-class visual effects, built right here in Mumbai, by our own people. What began as a vision to bring uncompromising creativity and innovative technology to Indian cinema became something far greater than we ever imagined. We built superheroes. earned a National Film Award, reinvented what a human face could do on screen, shrunk a man into a dwarf,  filled stadiums with crowd simulations, turned up the heat with colossal explosions, expanded horizons with set extensions, full-scale aerial combat sequences, building entire worlds, and a lot more!"

The brand added, "Our heartfelt gratirude to all the filmmakers, who entrusted us with their most precious stories. Thank you to every audience member who sat in a dark theatre and lend their attention to our work. Special mention to Shah Rukh Khan for the inception of this brilliant idea 20 years back. His curiosity and his drive to do something innovative gave us the platform."

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