Baby, an upcoming romantic drama film set to release on July 14 has been cleared by the censors with a U/A certificate. Baby stars Anand Deverakonda, Viraj Ashwin and Vaishnavi Chaitanya in lead roles. This is Vaishnavi's feature film debut, having appeared previously in Ala Vaikuntapuramulo and Valimai in supporting roles. Baby is a love story between neighbours and childhood friends played by Anand and Vaishnavi, and what happens to their relationship when Vaishnavi's character goes to college and meets a new boy, played by Viraj Ashwin.
Baby is written and directed by Sai Rajesh, who has earlier directed parody films starring Sampoornesh Babu, under the pseudonym Steven Shankar. Steven Shankar is the portmonteau of the directors' names Steven Spielberg and Shankar. Sai Rajesh has also written and produced Colour Photo, which starred Suhas and Chandini Chowdary in lead roles.
Baby is produced by SKN under the banner Mass Movie Makers. The music of Baby has been composed by Vijai Bulganin. MN Bal Reddy is the cinematographer of the film, with editing by Viplav Nyshadam.