'Cheenikkallu' from Mari Selvaraj-Dhruv Vikram's Bison crosses whopping 4 million views within a week

The second single from Bison is about father-son love and is written by Mari Selvaraj
'Cheenikkallu' from Mari Selvaraj-Dhruv Vikram's Bison crosses whopping 4 million views within a week
Dhruv Vikram in a still from Bison
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After the fiery first single 'Theekkoluthi', the second single from Mari Selvaraj's much-anticipated Bison Kaalamaadan titled 'Cheenikkallu' has been receiving tremendous love from audiences and listeners for its melodious number in singer Chinmayi and Vijay Yesudas' vocals, and Nivas K Prasanna's music.

The song about father-son love is written by Mari Selvaraj and is based on the thaalaattu or lullaby tradition of Tamil Nadu. Fans have been pouring their love for their song, with many taking to the comments section to appreciate Chinmayi's voice and the performances of the stars Pasupathy, Dhruv Vikram and Mari Selvaaraj's heartwarming lyrics. In just a week, the video song has registered over 4.4 million views on YouTube.

Reportedly a sports drama based on kabaddi, Bison Kaalamaadan is produced by Pa Ranjith and Aditi Anand under their Neelam Studios banner, alongside Sameer Nair and Deepak Segal of Applause Entertainment. It is described as a film of "perseverance, determination and survival".

The poster celebrating the milestone
The poster celebrating the milestone

Bison also stars Anupama Parameshwaran, Lal, Ameer, Pasupathi, Rajisha Vijayan Kalaiyarasan, Hari Krishnan Anbudurai, Azhagam Perumal, and Madhan Dhakshinamoorthy.

The technical crew of the film includes Ezhil Arasu K as the cinematographer, Sakthi Thiru as the editor, Kumar Gangappan as the art director, and Dhilip Subbarayan as the action choreographer. 

Bison Kaalamaadan is slated to hit theatres worldwide on October 17 during the occasion of Diwali.

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