TFCC slams Tuck Jagadish producers over OTT release

The Telangana Film Chamber of Commerce (TFCC) has come up with a stringent demand regarding the release of films on OTT platforms. Earlier in July, the TFCC had urged the producers of Telugu cinema to stick to theatrical releases and defer a direct-OTT release until October. 

The TFCC along with Telangana Theatre Owners Association have expressed their disappointment over rushed digital releases. They also slammed the makers of Nani-starrer Tuck Jagadish for opting for a direct digital release on September 10 and have requested them to avert a clash with Love Story, which is slated for a theatrical release on the same day.

"We have learnt that Tuck Jagadish is premiering on September 10 on Amazon Prime Video. While we are not against OTT platforms, we request the makers of Tuck Jagadish to consider releasing their film in theatres or postpone the release to a later date to avert a clash with Love Story as the OTT releases may eat into the theatrical revenues of our films," said Sunil Narang, secretary of Telangana Film Chamber of Commerce (TFCC).

Pointing to Nani's speech at the pre-release event of Thimmarusu, Sridhar, the vice-president of TFCC stated that the producers will survive only if theatres survive. "Nani stated that watching films in theatres is our culture.  But he is now humbly accepting his producers' decision to release Tuck Jagadish on the OTT platform. I will definitely give a fitting reply to the producers who are choosing OTT releases over theatrical ones. The heroism and fanfare will only be visible in theatres but not on OTTs," he added.