Hindi Medium to be released in China on April 4
After the success of Indian films like Dangal and Bajrangi Bhaijaan in China, Irrfan Khan's Hindi Medium will hit the Chinese screens next month
Irrfan Khan-starrer Hindi Medium will hit the screens in China on April 4, following the success of films by Bollywood stars Aamir Khan and Salman Khan in the country.
Producer Bhushan Kumar of T-Series says, "There's a unique twist in this tale. Hindi Medium is content-driven, and even though Irrfan is an internationally recognised talent, the Chinese distribution body opted for our teaser concept which shows the feet of a man, one representing poverty and the other representing material wealth."
The poster reflects the disparities in society, and as the film Hindi Medium does, the image holds a mirror up to our society where the ability to speak fluent English is ignorantly considered a yardstick to measure sophistication and elitism.
Producer Dinesh Vijan of Maddock Films says, "This is exactly what made Hindi Medium so significant. The idea that we give importance to material wealth and our social image over love and being humane baffles me. But sadly it's what drives most of society and portraying this in a light yet meaningful form resonates with audiences universally."
Hindi Medium, directed by Saket Chaudhary, also features Pakistani actor Saba Qamar.
In recent times, Aamir's Secret Superstar and Salman's Bajrangi Bhaijaan -- the actor's first film to be released in China -- have done well in the country. According to film producers and distributors, the Chinese audience is receptive to Indian stories irrespective of whether a film features a 'star'.