Enable Javscript for better performance
Not all stories are meant for big screen: Rana Daggubati- Cinema express

Not all stories are meant for big screen: Rana Daggubati

The actor believes the digital medium allows a creator to tell their story the way they want to, without restrictions

Published: 08th September 2017

Rana Daggubati, who plays the lead in the upcoming web series Social which was launched on Thursday, believes the digital medium allows a creator to tell his story the way he desires.

Social, produced by video-on-demand platform Viu, is a Hindi-Telugu bilingual thriller that will shine the spotlight on the impact of social media in people's lives. Directed by Shashi Sudigala, the show goes on air on Friday. It also stars Naveen Kasturia, Priya Banerjee, Aradhana Uppal, Abdul Razzaq, Moin Khan and Preeti Asrani.

On signing the project, Rana says, "Every story has a place where it deserves to be told. Not all stories are meant for the big screen. Working on this show has helped me understand the medium better. It made me realise that it gives one the freedom to tell a story the way one wants, without restrictions."

Asked why he chose to venture into the digital space, Rana said it caters to different audiences. "When I started acting, there were around 2,500 theatres in Andhra Pradesh (before bifurcation), but today the number has come down. Audiences have become busier and they invest their time and money on different mediums. I want to engage those people who want content on their phones," he says.

Rana, who plays a powerful businessman in the show, is interested in exploring more opportunities in this medium. About the show, he says, "It's about the darker side of social media. It's a different world altogether."

He clarifies though that the show doesn't set out to prove social media is bad. "Social media is just a platform. What some people decide to do with it results in something good or bad. The show is embedded with a message which I'm sure audiences will understand when they watch," Rana adds.

Related Articles


Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the newindianexpress.com editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on newindianexpress.com are those of the comment writers alone. They do not represent the views or opinions of newindianexpress.com or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. newindianexpress.com reserves the right to take any or all comments down at any time.


Which is your favourite time travel film in Tamil?

Indru Netru Naalai