Aamir Khan to release his film on an emotionally important day
The actor-producer talks about the decision behind his release of Secret Superstar on Diwali and about concerns that films of top stars in Bollywood aren't doing as well as they used to
Films of Shah Rukh Khan, Salman Khan and Aamir Khan always touch the Rs 100 crore mark within three to four days of their release, but neither Salman's Tubelight nor Shah Rukh's Jab Harry Met Sejal reached those numbers. When actor-producer Aamir Khan was asked if this was because the trend is changing and the audience now prefers content-driven cinema compared to star-studded movies, he says, "To say that the trend has changed is a very big statement, but I think there are ups and downs in every creative person's life. We all try our best to do our work, we try to make sure that everyone likes the films that we make. At times we succeed, at times we fail. I think we should not get fazed by that." He went on to say that filmmakers and actors should continue to do what they believe in.
The actor finds it unfair that three names are always singled out whenever the media talks about stardom in Bollywood. He says there are many other "talented stars" who are contributing good work in the Hindi film industry. The actor, who was present at an event for a song launch of his upcoming film Secret Superstar, went on to say, "Akshay Kumar released a new film Toilet: Ek Prem Katha which is being loved by everyone. All of us are trying to do good work. Sometimes we succeed, sometimes we don't. I don't think it should directly reflect on the immediate stardom of a person."
Secret Superstar is releasing on Diwali. Is he nervous? "We were trying to release in August at first. But there was a lot more work we still wanted to do and we wouldn't have finished it in time, so we pushed the release to Diwali. According to producers and distributors, it isn't the right day to release the film. They say that people will be engrossed with the festival celebrations and not really go to watch the films on that same day. But for us, the box office collection isn't that important. We wanted to release the film on a day which is emotionally important to us," he says.
On the clash with Golmaal Again, Aamir says, "I think Diwali is a day which has the bandwidth to take two releases. So that was never a concern for us. You will see Diwali always has two big releases. Also, the genres of the two films are very different. Golmaal Again is an out-and-out entertainer and Secret Superstar is a very important story for us. I don't think there is any worry about a clash."
Secret Superstar is a musical drama written and directed by Advait Chandan and produced by Aamir and Kiran Rao. The film also stars Zaira Wasim and Meher Vij.